Process

Review the provider's current lending stack or, if there are limited
lending partners, analyze those relationships in detail. Compare performance against market benchmarks.

Provide feedback on each lender’s reputation in the market, including their ease of collaboration and dispute management capabilities.

Recommend platform adoption if the provider is not already using one, and facilitate introductions to appropriate platforms.

Evaluate and contrast key performance indicators (KPIs) such
as approval rates, line assignments, conversion rates, and merchant discount rates (MDRs) with industry standards.

Identify which lenders are open to modifying or customizing their programs to better fit the provider's needs.

Assist the provider in structuring their lending stack to optimize both conversion rates and merchant discount rates

Offer insights into the lenders’ market performance, highlighting strengths and weaknesses—for example, approval rates versus line assignments, installment loans versus promotional offers, and more.

Facilitate warm introductions to new lending partners through Zoom calls, ensuring providers are well-positioned for these discussions by preparing comprehensive provider overviews for lenders.